About us · Established 2021
AYSOE helps you furnish a home you love
Thoughtfully made pieces to help you create a space you’ll enjoy coming home to.
From 2019 to 2021, the couple, Mr. Jeffrey Hinampas and Ms. Julie Parba, operated a hardware and lumber business under the name JBH Lumber Supply in Ramona-1 Village, Burgos St., Dumlog, Talisay. In March 2021, they began PA & PS Furniture Trading (“Company”)—not from a deliberate business pivot, but from a practical effort to utilize their remaining stock of unused mahogany wood.
What started as a simple idea to engage a carpenter for a single custom order gradually evolved into intermittent fabrication work alongside their lumber operations. Within a few months, they formally closed the lumber business and transitioned fully into furniture production.
From an initial workforce of three, the enterprise has since grown to as many as thirty-two employees. The business continues to expand, consistently hiring skilled workers and professionals— and the rest, as they say, is history.

Goals
To become the leading maker of locally handcrafted furniture in Talisay City, renowned for its unique designs that remain affordable for everyone. We aspire to be one of the finest furniture brands in Cebu, consistently exceeding customer expectations with exceptional quality, outstanding customer service, and an excellent after-sales team.
Mission
To develop more contemporary products, we aim to customize designs that cater to the evolving demands and purchasing behaviors of our valued customers. This requires hiring competent professionals and passionate, skilled workers, as well as investing in state-of-the-art machinery and tools to boost productivity and meet deadlines without compromising QUALITY.
Values
We handcraft quality furniture with skill and innovation, serving every customer with care at a price everyone can afford, and growing together as a team that keeps its promises.
- 2021
- Established
- 5
- Product lines
- Cebu-wide
- Delivery & install
- In-house
- Design & build
Inside the shop




